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Privacy Policy

In a nutshell: As your trusted Experience Designers, we at The Zurich Insider fancy ourselves to be more your travel companion than just a travel company.  Therefore, we will ask you for some personal information, not because we are curious (which we are by nature), but because we use the information gathered to design and tailor your experience with us.


OUR PROMISE: However, you have our promise that we will keep all information provided safe and ensure that it remains confidential, secure, and private (unless required by law). We also promise never to sell your information to anyone and only be used for intended purposes.

Last Updated: 27.01.2024


The Zurich Insider, Max-Högger-Strasse 6, 8048 Zürich, is the operator of this website, accessible from The Zurich Insider is responsible for collecting, processing, and using your personal data and must ensure compliance with Swiss law and possibly applicable European law.


We take the protection of your personal data very seriously. We treat your personal data confidentially and according to the legal data protection regulations and this privacy policy. Here we inform you which data is collected on this website and how it is used. You will also learn how you can review the accuracy of this information and arrange for us to remove this data.


Data security


In cooperation with our hosting providers, we endeavor to protect the databases as much as possible from unauthorized access, losses, misuse, or falsification. We would like to remind you that data transmission over the Internet (e.g., communication by e-mail) can be subject to security vulnerabilities. A complete protection of the data against access by third parties is not possible.


Since both the access to this website and the transmission of e-mails are unencrypted, it cannot be ruled out that data transmission is incomplete or might be seen by third parties. For this reason, we kindly ask you not to send any confidential data via e-mail. Requests received via e-mail are usually answered via e-mail. Should you not want this to happen, please make a relevant note on your request.


By using this website, you consent to the collection, processing, and use of data in accordance with this policy. This website can be visited without registration. Data such as pages accessed or names of files accessed, date and time are stored on the server for statistical purposes without this data being directly related to your person. Personal data, in particular name, address, or e-mail address, are collected to the extent possible on a voluntary basis. The data will not be made available to third parties without your consent.




Personal data is all information that refers to an identified or identifiable person. A data subject is a person about whom personal data is processed. Processing includes handling personal data, regardless of the means and procedures used, in particular the storage, disclosure, retrieval, deletion, recording, alteration, destruction, and use of personal data.


We process personal data in accordance with Swiss data protection law. Insofar as and to the extent that the European General Data Protection Regulation (EU-GDPR) is applicable, we further process personal data in accordance with the following legal provisions in connection with Art. 6 para. 1 EU-GDPR:


a) processing of personal data with the consent of the data subject.


b) Processing of personal data for the performance of a contract with the data subject and the implementation of corresponding pre-contractual measures.


c) Processing of personal data to discharge a legal obligation to which we are subject under any applicable EU law or under any applicable law of a country in which the EU-GDPR is applicable in whole or in part.


d) The processing of personal data for the purpose of protecting the vital interests of the data subject or another natural person.


f) Processing of personal data to protect the legitimate interests of us or third parties unless the fundamental freedoms and rights and interests of the data subject prevail. In particular, legitimate interests include our business interest in being able to provide our website, information security, the enforcement of our own legal claims, and compliance with Swiss law.


We process personal data for the duration necessary for the respective purpose or purposes. In the case of longer-term storage obligations due to legal and other obligations to which we are subject, we limit the processing accordingly.




2.1 When you Visit our Website

When you visit our website, certain data is automatically stored on our servers or on servers of services and products that we procure and/or have installed for purposes of system administration, statistics, security, or tracking. This information may include the following:


  • the name of your Internet service provider

  • your IP address (under certain circumstances)

  • the version of your browser software

  • the operating system of the computer with which our website was accessed

  • the date

  • the time

  • the website from which you are visiting our website

  • the search words you used to find our website


Under certain circumstances, this data may allow conclusions to be drawn about a particular visitor. However, personal data is not used in this context.


2.2 Information provided by You (mandatory and optional)

As you send us your first information request or make a booking, we will ask you to provide some basic information (full name, e-mail, phone number & country) to identify you and follow up. 


However, we may also need to ask a few more questions as we strive to offer you the highest personalized Experience. Here are a few examples of the additional information we may require from you:


  • Physical and health details (also see our General Terms & Conditions)

  • Dietary requirements (if booking restaurants)

  • Flight and passport information (airport pick-up service, third-party service providers, etc.)

  • Special requests and personal preferences

  • Payment details 

  • How you heard about us (internal statistics and research purposes)


Ultimately, you are responsible for the data you decide to share with us. We will, however, keep the above promise at all times. 


2.3 Third Parties

We will only pass on your data if we are obliged to do so by law or by official or court orders. Your personal data will not be passed on to third parties for purposes other than those stated herein.


2.4 Cookies

We generally use cookies on our website. These are small text files that are stored by your web browser and which store certain settings and data for exchange with our web server. This technology allows us to recognize individual users as (returning) visitors. In general, the use of cookies is intended to improve our services and make them more effective and safer. A cookie does not always mean that we can identify you.

You can adjust your browser settings so that no cookies are stored on your computer. The complete deactivation of cookies may result in you not being able to use all functions of our website.


By continuing to use our website and/or by agreeing to this privacy policy, you consent to the use of cookies by us to collect, store and use your personal usage data beyond the end of your browser session. You may revoke this consent anytime by activating your browser's settings to block third-party cookies.


2.5 Newsletter

If you subscribe to our newsletter, you agree that we may use the data provided by you, such as your first and last name, address, e-mail address, and any data you have voluntarily entered in your user profile, to send you the newsletter. 


2.6 Analytics Tools

Our website may use Google Analytics, a web analysis service provided by Google Inc. 1600 Amphitheatre Parkway, Mountain View, CA 94043, USA. Google Analytics uses "cookies", which are text files placed on your web browser, to help the website analyze how users use the site (see above Cookies). The information generated by the cookie (browser type/version, operating system used, referrer URL / previously visited website, IP address, time of server request) about your use of this website is generally transmitted to a Google server in the US and stored there. However, if IP anonymization is activated on our website, your IP address will be shortened beforehand by Google within member states of the European Union or in other signatory states to the Agreement on the European Economic Area.


Only in exceptional cases is the full IP address transmitted to a Google server in the USA and shortened there. Google will use this information for the purpose of evaluating your use of the website, compiling reports on website activity for website operators, and providing other services relating to website activity and internet usage. Google may also transfer this information to third parties where required to do so by law or where such third parties process the information on Google's behalf. The IP address transmitted by your browser within the scope of Google Analytics is not combined with other Google data.


You may refuse the use of cookies by selecting the appropriate settings on your browser. However, please note that if you do this, you may not be able to use the full functionality of this website. By using this website, you consent to the processing of data about you by Google in the manner and for the purposes described above. Further information about the web analysis service used can be found on the Google Analytics website. 


Instructions on preventing your data from being processed by the web analysis service can be found at   


2.7 Social Media Plug-in

We use the following social plug-ins on our website to make our company better known (advertising purposes). The respective provider is responsible for the compliance with data protection regulations. Data processing in connection with these plug-ins takes place with your consent when you use these plug-ins.


If you use the services of these social networks independently or in connection with our website, the social networks will evaluate your use of the plug-in. In this case, information about the plug-in is forwarded to the social networks.



Our website uses plug-ins from the social network Facebook, which is offered by Facebook Inc. The Facebook plug-ins are marked with a Facebook logo or the addition "Like" or "Share". An overview of the Facebook plug-ins and their appearance can be found at


If you access a page on our website that contains such a plug-in, your browser establishes a direct connection to Facebook's servers. The plug-in's content is transmitted directly from Facebook to your browser and integrated into the page.


This integration provides Facebook with the information that your browser has called up the corresponding page of our website, even if you do not have a Facebook profile or are not logged on to Facebook. This information (including your IP address) is transmitted directly from your browser to a Facebook server in the USA and stored there.


If you are logged in to Facebook, Facebook can assign your visit to our website directly to your Facebook profile. If you interact with the plug-ins, for example, by pressing the "Like" button, this information is also transmitted directly to a Facebook server and stored there. The information is also published on your Facebook profile and displayed to your Facebook friends.


The purpose and scope of the data collection and the further processing and use of the data by Facebook, as well as your rights in this regard and setting options for the protection of your privacy, can be found in Facebook's data protection information:



Plug-ins of the social network LinkedIn Corporation, USA, are installed on our website. You can recognize the LinkedIn plug-in ("LinkedIn Recommended" button) by the LinkedIn logo. When you access a page of our website that contains such a plug-in, a direct connection is established between your browser and the LinkedIn server. LinkedIn receives the information that you have visited our website with your IP address. If you click on the LinkedIn button while logged into your LinkedIn account, you can link the content of our pages to your LinkedIn profile. This allows LinkedIn to assign the visit to our pages to your user account. 


We would like to point out that, as the provider of the pages, we have no knowledge of the content of the transmitted data or its use by LinkedIn. Further information can be found at:


Google Map

Google Maps services can be used on our website (e.g. in-screen or via interfaces/API). Google LLC, USA, may therefore process information about your actual location. Google uses various technologies such as IP addresses, GPS, and other sensors to track your location, such as providing Google with information about nearby devices, WLAN access points, or cell towers.


Please refer to Google's privacy policy at for the purpose and scope of data collection and the further processing and use of the data by Google, as well as your related rights and privacy settings.



You can request information about your data stored by us at any time. We kindly ask you to send a request for information by e-mail to the address below. Together with the request, you will need proof of your identity at the same address. We will answer your e-mail within 20 business days. 


You have the possibility to request the deletion or correction of your data at any time. You are, of course, also entitled at any time to revoke your consent to the use or processing of personal data with effect for the future.


Stored data will be deleted by us if they are no longer needed for the purpose indicated. Regarding the deletion of data, it should be noted that we are subject to certain legal obligations, which provide for certain data to be retained. We have to comply with this obligation. If you wish the deletion of data that are subject to the legal storage obligation, the data will be blocked in our system and only used to fulfill the legal storage obligations. After the expiry of the retention period, your deletion request will be complied with.


If your personal data can be processed based on legitimate interests, you have the right to object to the processing of your personal data if there are reasons for doing so that arise from your particular situation or the objection is directed against direct marketing. In the latter case, you have a general right of objection, which is implemented by us without the need to indicate a particular circumstance.


Furthermore, you also have the option to receive your personal data, which you have provided to us, or to request the transfer to another responsible person.


We kindly ask you to send us an e-mail at We reserve the right to require you to provide us with an identity card and to assume the effective costs in advance should the effort involved be disproportionately high.



Here are our contact details:

The Zurich Insider, Max-Högger-Strasse 6, 8048 Zürich 



We may change or adapt this privacy policy at any time. The current privacy policy can be accessed at

© Copyright by The Zurich Insider
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